Destination

Kerala Tourism focuses on ‘responsible’ or sustainable tourism’

By Staff Reporter Upbeat about the increasing tourist footfalls, Kerala Tourism is focused on domestic travellers and is planning to ramp up “responsible or sustainable tourism” in the state to drive growth. “We are now focusing on domestic tourists, which was 1.33 crore people during January-September 2022, from 45 lakh in the same period in 2021. The rise in tourism […]